For our homewear range, I chose to create a capsule collection in micromodal which has so many advantages: it's breathable, it stays soft and supple while keeping its shape, plus it keeps odour and bacteria to a minimum. Also, unlike cotton, micromodal does not retain water and so dries much faster. And it's a less expensive alternative to merino wool.
Micromodal is obtained by extracting cellulose from beech wood and transforming it into a liquid by adding chemicals. It is then transformed into yarn, ready to be woven.
Lenzing micromodal is particularly well designed. It is made from pre-cut or FSC-certified wood in a closed circuit to limit pollution and chemical effluents (95% of the chemicals used are recycled), all in Austria, so not far from our Italian workshop. Its production requires 10 to 20 times less water than cotton.